Monday, 8 September 2008

Scheduling Twitter messages with Twittertise


Twittertise could prove to be an extremely useful tool for all sorts of companies and organisations on Twitter, as it lets you schedule Twitter messages in advance to send automatically.


Whatever is written on Twitter is posted immediately into the main timeline, which is great for individual users who want to let people know what they're up to, but if a company wants to send out pre-written tweets - like news, announcements, or other promotional messages - they'd need someone to remember to manually send out the messages or setup an RSS feed, through a service such as Twitterfeed, to automatically do the job for you.

The problem of tweeting announcements this way is that  it normally results in 10 messages being sent at once - very annoying for those whose timeline is suddenly taken up by a torrent of news announcements:


That's where Twittertise comes in, allowing you to spread out the timing of tweets to appear less spamtastic. Twittertise is also simple to use: you log in with your Twitter username and password, type in tweets your tweets as normal and schedule them to send at a specific time.

Simple, but effective.

If you want to direct people to your homepage or a news item of interest,  Twittertise has an excellent feature that routes links through a URL shortening tool called Bit.ly, which lets you track how many people have clicked through your link - an indespensible feature for Public Relations practitioners (amongst others) who want to prove the audience reach of their Twitter activity.

I'm sure there's lots more uses for Twittertise - what do you see as potential uses of this service? What are the other advantages if using this service? Any disadvantages that users should be aware of?

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